Design In A Box

ABOUT THIS
PROJECT

The Design In A Box concept was conceived by Analise de Beer, founder of Rumour Has It, and brought to life after many years of conceptualisation.  

In early 2017, the start of this brand design & website development project also brought together the core team of what was to become RHi Digital & Creative shortly thereafter.

Our challenge was to give Analise’s idea and the selected business name a professional brand identity and distill the conceptual service into a working web service.

Design In A Box

Brand Development & Design

The Design In A Box logo was conceived like so many great logos, on a scratchpad. Idea no.7, or so, resonated with the entire team and evolved into a final design over a few weeks. The Brand Identity was refined and rolled out to packaging & print and digital media.

Design In A Box

Web Design & Development

Design In A Box aims to inspire consumers, to transform any space in their home through an easy-to-use online service. 

The Website is designed to take users through a journey of their interior style discovery, crafting a design brief through the completion of fun questionnaires which ultimately provide the Interior Designers with a complete online brief which is then translated into a bespoke interior design solution for each client. 

Once the custom interior design is completed, a physical box containing all specified materials, a shopping directory and many other goodies is shipped to the consumer.

Design In A Box

CRM & Marketing Automation

RHi Digital & Creative customised & implemented ZOHO ONE as its Customer Relationship Management platform. Automated mailers are triggered based on customer data via deep integration with Gravity Forms. All sales and customer information is synced to ZOHO CRM, live chat is powered by ZOHO Sales IQ, marketing emails are powered by ZOHO Campaigns, and Book a Consultation with an Interior Designer powered by ZOHO Bookings.

The integrated nature of ZOHO ONE allows our client to have a single view of customer data including room and style preferences, sales and invoices, and chat history allowing Design In A Box to trigger very specific marketing emails based on the consumer’s preferences and buying habits.

Design In A Box

Ongoing Creative & Social Media Management Support

Today RHi Digital & Creative provides a complete outsourced marketing service that includes Social Media Management, Marketing Campaign Management, and creative design services including packaging design, SEO and PPC services, and performance management.

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